CONNECTED TV ADVERTISING BSS SUMMIT CONNECTED TV ADVERTISING BSS SUMMIT

November 17, 2022
Afternoon

#CTVadsBSS22
 

Connected TV Advertising Brand Suitability Summit

Welcome to the 2022 Connected TV Advertising Brand Suitability Summit – VIRTUAL EVENT
 
 
Connected TV advertising is exploding. eMarketer estimates that in 2022, in the U.S. alone, CTV advertising will reach $19 billion, and will increase to nearly $30 billion in 2024. 
 
VideoNuze’s 2022 Connected TV Advertising Brand Suitability Summit will feature the industry’s top thought-leaders exploring all aspects of brand safety and suitability in CTV advertising as well the integral role of Diversity, Equity and Inclusion (DE&I). VideoNuze’s CTV Advertising Brand Suitability Summit is the only industry event 100% focused on the intersection of all of these critical trends. 
 
Attendees from throughout the ecosystem will gain a better understanding of the key issues and the most modern solutions. 
 
 
(more information on the program and more speakers coming soon)

 

Sponsors

Contact For speaking and sponsorship opportunities, please contact:

Will Richmond
Editor and Publisher, VideoNuze
617-699-4459
wrichmond@videonuze.com

Register

Event Updates

  • 9-20-22 Save the Date for the Connected TV Advertising Brand Suitability Summit virtual on November 17th
    Save the Date for the Connected TV Advertising Brand Suitability Summit virtual on November 17th
     
    by Will Richmond
     
    Please save the date for VideoNuze’s second annual Connected TV Advertising Brand Suitability Summit (virtual) on the afternoon of November 17th. 
     
    As we all know, connected TV advertising is exploding. eMarketer estimates that in 2022, in the U.S. alone, CTV advertising will reach $19 billion, and will increase to nearly $30 billion in 2024. Other analysts are forecasting even faster growth.
     
    “Brand suitability” in CTV advertising - how advertisers can optimize their adjacency to particular premium video content, according to specific performance metrics, is a critical issue. Brand suitability” is an important evolution in industry vocabulary because it moves the conversation from negative associations of “brand safety,” to instead focus on the positive nature of appropriate advertising.
     
    Diversity, Equity and Inclusion (DE&I) is a part of brand suitability as advertisers and agencies recognize that advertising campaigns and the professionals who create and execute them must reflect society’s diversity and its evolving values. As CTV advertising gains a larger share of both linear TV and digital ad spending, it is poised to play a more important role in brand suitability and DE&I.
     
    VideoNuze’s second annual Connected TV Advertising Brand Suitability Summit virtual will feature the industry’s top thought-leaders exploring all aspects of brand safety and suitability in CTV advertising, as well as the integral role of DE&I. The CTV Brand Suitability Summit is the only industry event 100% focused on exploring the intersection of all these critical trends. 
     
    To learn more about sponsorship opportunities, please contact Will Richmond.